Brand & Marketing Officer (Solar Panel Manufacturing)

The Brand & Marketing Officer will develop and execute branding and marketing strategies to promote the company’s solar products in Nigeria.

• Develop and implement marketing campaigns to boost brand visibility.
  
• Manage online presence across digital platforms.
  
• Create marketing materials (brochures, presentations, ads).
  
• Conduct market research and analyze industry trends.
  
• Coordinate events, exhibitions, and product launches.
  
• Monitor brand consistency across all channels.
  
• Track marketing KPIs and prepare reports.
  
• Collaborate with sales to generate leads.
  
• Manage media relations and PR activities.
  
• Drive social media engagement and content strategy.
  
• Work with external agencies when necessary.
  
• Continuously assess and refine branding strategies.
  

Requirements

• Degree in Marketing, Communications, or related field.
  
• 3+ years marketing experience (manufacturing or energy preferred).
  
• Strong knowledge of digital marketing tools.
  
• Creative with excellent content development skills.
  
• Proficiency in analytics and reporting tools.
  
• Excellent communication and project management abilities.
  
• Knowledge of the solar/renewable energy industry is a plus.
  
• Ability to manage multiple campaigns simultaneously.
  
• Strong networking and media relations skills.
  
• Highly organized with attention to detail.
  
• Results-driven with innovative thinking.
  

Benefits

• Competitive salary.
  
• Flexible work arrangements.
  
• Performance-based bonuses.
  
• Opportunity to grow in a high-impact industry.